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Personalised Pink Bunny Rabbit Activity Toy

Choking Toys Other risk levels

Personalised Pink Bunny Rabbit Activity Toy was recalled on 8 August 2025 under EU Safety Gate alert OR/00123/25. Choking risk reported by Ireland. The product has a small part (protective film covering the mirror on the toy rabbit's back foot).

Photo of recalled product: Personalised Pink Bunny Rabbit Activity Toy
Alert NumberOR/00123/25
BrandMy 1st Years
CategoryToys
Risk TypeChoking
Notifying CountryIreland
Country of OriginPeople's Republic of China
Published8 August 2025

Risk Description

The product has a small part (protective film covering the mirror on the toy rabbit's back foot). If this is not removed, a small child may put it into the mouth and choke. The product does not comply with the requirements of the Toy Safety Directive.

Measures Taken

Type of economic operator taking notified measure(s): ManufacturerCategory of measure(s): Warning consumers of the risksDate of entry into force: 18/06/2025

Product Description

Activity toy in the shape of a pink rabbit a sensory mirror on its back foot, an elasticated carrot under its head, a crinkling ear and a rattling paw. Product sold online, in particular via my1styears.com.

🛑 What Should You Do?

This recall involves a choking hazard related to Personalised Pink Bunny Rabbit Activity Toy.

About this risk

This product contains small parts that can detach and pose a choking hazard, or its size and shape make it dangerous for young children if swallowed or placed in the mouth.

Recommended action

Remove the product from children immediately. Check if any small parts are missing. If a child has swallowed a part, seek medical attention immediately. Return the product to the retailer.

Who is at risk?

Children under 3 years old are at highest risk. Supervise older children as well.

View on EU Safety Gate →

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