Hello
Hello was recalled on 10 April 2026 under EU Safety Gate alert SR/01035/26. Chemical risk reported by United Kingdom in respect of Northern Ireland. According to the list of ingredients, the product contains 2-(4-tert-butylbenzyl) propionaldehyde (BMHCA), which is prohibited in cosmetic products.
| Alert Number | SR/01035/26 |
| Brand | Lionel Richie |
| Category | Cosmetics |
| Risk Type | Chemical |
| Notifying Country | United Kingdom in respect of Northern Ireland |
| Country of Origin | Unknown |
| Barcode | 5060426154423 / 050604261544305060426154447 / 15060426154451 5060426154461 / 05060426154478 5060426154522 / 05060426154539 5060426154546 / 150604261545435060426154560 / 05060426154577 |
| Published | 10 April 2026 |
Risk Description
According to the list of ingredients, the product contains 2-(4-tert-butylbenzyl) propionaldehyde (BMHCA), which is prohibited in cosmetic products. BMHCA can damage the reproductive system, harm the health of an unborn child and cause skin sensitisation. The product does not comply with the Cosmetic Products Regulation.
Measures Taken
Type of economic operator taking notified measure(s): RetailerCategory of measure(s): Withdrawal of the product from the marketDate of entry into force: 28/10/2025
Product Description
Eau de parfum.
🧪 What Should You Do?
This recall involves a chemical hazard related to Hello.
About this risk
This product contains prohibited or hazardous chemical substances that may cause skin irritation, allergic reactions, or long-term health effects.
Recommended action
Stop using the product immediately. Wash any skin that has come into contact with it. Keep it away from children. Return it to the retailer for a refund if possible.
Who is at risk?
Anyone who has used this product, especially children, pregnant women, and people with sensitive skin.