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Advanced Multi Vitamin Serum in Cream

Chemical Cosmetics Serious risk

Advanced Multi Vitamin Serum in Cream was recalled on 10 April 2026 under EU Safety Gate alert SR/01016/26. Chemical risk reported by United Kingdom in respect of Northern Ireland. According to the list of ingredients, the product contains 2-(4-tert-butylbenzyl) propionaldehyde (BMHCA), which is prohibited in cosmetic products.

Photo of recalled product: Advanced Multi Vitamin Serum in Cream
Alert NumberSR/01016/26
BrandGlow & Lovely
CategoryCosmetics
Risk TypeChemical
Notifying CountryUnited Kingdom in respect of Northern Ireland
Country of OriginPakistan
Published10 April 2026

Risk Description

According to the list of ingredients, the product contains 2-(4-tert-butylbenzyl) propionaldehyde (BMHCA), which is prohibited in cosmetic products. BMHCA may harm the reproductive system, may harm the health of the unborn child and may cause skin sensitisation. The product does not comply with Cosmetic Products Regulation.

Measures Taken

Type of economic operator taking notified measure(s): OtherCategory of measure(s): Withdrawal of the product from the marketDate of entry into force: 16/11/2025

Product Description

Skin cream.

🧪 What Should You Do?

This recall involves a chemical hazard related to Advanced Multi Vitamin Serum in Cream.

About this risk

This product contains prohibited or hazardous chemical substances that may cause skin irritation, allergic reactions, or long-term health effects.

Recommended action

Stop using the product immediately. Wash any skin that has come into contact with it. Keep it away from children. Return it to the retailer for a refund if possible.

Who is at risk?

Anyone who has used this product, especially children, pregnant women, and people with sensitive skin.

View on EU Safety Gate →

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